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Behavioral Targeting – Online Marketing Tips for Small Businesses

Increase the effectiveness of your digital marketing campaign by targeting consumers based on their online behavior – pages theyve visited, searches theyve made, items they shop for.

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Murdoch University and Online Marketing Success with Adobe Solutions

With the Adobe Online Marketing Suite, Murdoch University has increased online application submissions by 28% and 19% incrementally through site testing and optimization; converted 34% of prospective graduate students returning to the site, through targeted re-engagement strategies; experienced a 21% increase in domestic student leads and 15% increase in executive education program leads; and reduced […]

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Organic Search Marketing aka Organic Search

Today’s world of Web 2.0 platforms, plugins, widgets and interactive abilities provides a method known as organic search marketing. These methods provide for organic rankings in multiple keywords. Organic search marketing is the gold standard aka organic search.

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Social Marketing with Social Media

Social Marketing thru Social media is that two way street. Social Media example sites like Facebook, MySpace, Twitter, YouTube, Flickr each is well known to most people throughout the world. These are the main sites and others like these are available for social media branding and awareness. Not only are you able to read information you can also comment or respond back to that information. In theory any website that invites you to interact with the site and with other visitors falls into the action and could be defined as social media fit for social marketing exploits

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Social Media Strategy

Social Media Strategy Techniques. A Social Media Strategy and using a marketing plan template is One of the Cheapest and Simplest Forms of Internet Marketing. There are a number of different ways that you can use Social Media Strategy to target customers and sell your products. Two of the best ways are through Twitter and Facebook. Both sites allow you to set up an account that you can update and communicate with your customers about your products and services as well as some helpful tips and news about your industry.

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